Privacy Policy

Effective Date: 2026

Auto.co.za("we," "us," "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and share your information when you use our website or services.

By usingAuto.co.za, you agree to the terms outlined in this policy.


  1. Information We Collect

    We may collect the following types of personal and non-personal information:

    βœ… Information You Provide:
    • Full Name
    • Contact Number
    • Email Address
    • Location and Province
    • Car details for listings
    • Dealer registration documents
    • Financial or loan application data (optional)
    πŸ“Š Information Collected Automatically:
    • IP address
    • Device and browser type
    • Cookies and tracking data
    • Site interaction (e.g. pages visited, actions taken)
    πŸ€– AI Data Inputs:

    When you use our AI-powered features (e.g. valuation, smart listing), we collect any input data you provide (text, images, audio, etc.).


  2. How We Use Your Information

    We use your data to:

    • Create and manage your user or dealer account
    • Enable car buying, selling, and communication
    • Deliver AI-powered tools (e.g. valuations, recommendations)
    • Respond to inquiries and support requests
    • Send service-related updates and optional marketing (opt-in)
    • Analyze usage and improve platform performance
    • Prevent fraud and ensure secure transactions

  3. Cookies and Tracking Technologies

    Auto.co.zauses cookies and similar technologies to:

    • Remember your preferences
    • Track platform performance
    • Serve relevant ads (if enabled)
    • Improve the user experience

    You can manage cookie preferences through your browser settings.


  4. Data Sharing and Disclosure

    We do not sell your personal data. However, we may share data:

    • With trusted service providers (e.g. email platforms, analytics tools)
    • With verified buyers or dealers when you initiate contact
    • With financial partners if you apply for financing or quotes
    • When required by law or legal process
    • To prevent fraud, abuse, or security threats

    All third parties are bound by strict data protection agreements.


  5. Storage and Retention

    Your data is stored on secure servers in compliance withPOPIA and international security standards. We retain your data only as long as necessary for the purposes outlined in this policy.


  6. Your Rights Under POPIA

    You have the right to:

    • Request access to the personal data we hold about you
    • Correct or update your information
    • Object to or restrict processing
    • Withdraw consent for marketing
    • Lodge a complaint with theInformation Regulator of South Africa

    To exercise these rights, email us atprivacy@auto.co.za.


  7. Security Measures

    We use encryption, firewall protection, secure access protocols, and AI-based fraud detection to protect your personal information.

    However, no system is 100% secure. You are responsible for keeping your account credentials confidential.


  8. Children’s Privacy

    Auto.co.zais not intended for children under the age of 18. We do not knowingly collect data from minors.

    However, no system is 100% secure. You are responsible for keeping your account credentials confidential.


  9. International Users

    If you are accessingAuto.co.zafrom outside South Africa, please note that your data will be processed in accordance with South African laws and stored on local or compliant cloud infrastructure.


  10. Changes to This Policy

    We may update this Privacy Policy periodically. The latest version will always be available on this page, with the effective date updated at the top. Continued use ofAuto.co.zaconstitutes acceptance of the revised policy.


  11. Contact Us

    If you have any questions or concerns regarding this Privacy Policy or how your data is handled, please contact:
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